1. Turn Your Website Into £££
Your website isn’t just an online business card—it’s a way to make money.
Your site should act as a virtual salesperson
Key Website Features:
* Put Your Phone Number Where It’s Easy to See
* Add Contact Forms to Every Page
* Build Trust with Testimonials and Team Photos
* Simple and clear: add clear buttons (e.g., “Get a Quote” or “Contact Us”)
2. Leverage Facebook Groups and Local Forums * Join local community Facebook groups and participate actively (without spamming). * Share helpful advice and subtly promote your services when someone asks for recommendations.
3. Showcase Your Work on Instagram and TikTok * Post before-and-after photos or videos of your projects to showcase the transformation. * Use trending hashtags like #HomeRenovation, #WindowReplacement, and #UKTrades.
4. Ask for Reviews After Every Job * Provide a seamless way for clients to leave reviews on Google, Facebook, or Trustpilot. * Offer a small incentive, like a discount on their next service, for leaving feedback.
5. Use Flyers and Door Hangers Strategically * Drop flyers in neighborhoods where you recently completed a job (mentioning "We just finished a job near you"). * Highlight energy efficiency and potential savings from window upgrades.
6. Run Seasonal Promotions * Offer discounts during quieter periods, such as winter, when demand might dip. * Promote energy-saving window installations before the colder months to appeal to homeowners looking to reduce heating bills.
7. Partner with Local Builders and Architects * Build relationships with other tradespeople and offer reciprocal referrals. * Attend local trade shows or networking events to expand your professional circle.
8. Create a Referral Program * Encourage existing customers to refer friends and family in exchange for a discount, gift card, or free maintenance check.
9. Write Blogs or Guides for Your Website * Share helpful content like "How to Choose the Right Windows for Your Home" or "Signs It’s Time to Replace Your Windows." * Use these blogs to improve your website’s search engine ranking and attract leads.
10. Run Local Google Ads and Targeted Facebook Ads * Use Google Ads to target search terms like "window fitters near me" or "window installation services in [city]." * Use Facebook ads to target homeowners within a specific radius of your location.
